Last Aug. 9, was my first time to witness a live grand hair show demonstration by L’Oréal Professionnel. Wherein they proudly revealed this season’s trendiest hair color, #FrenchBrowns by Majirel hair color collection. Demonstrated by L’Oréal Professionnel International Portfolio Artist, world-renowned hairstylist Berni Ottjes complimented by a fashion ensemble by celebrated designer Francis Libiran.
They call it Je ne sais quoi—that inexplainable yet striking charm only seemingly innate to French girls—loved by all, hardly achievable by any. Call it an unstudied take on beauty, or the simple radiance brought by throwing one’s cares into the wind—the French have always been one to sport an effortlessly stunning face, and even more so, nonchalantly gorgeous hair.